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Online Store for Streetwear and Turkish Football Club Fan Merchandise

URL: Login to view URLAsking price: 25,000 €

Data

Current
Revenue in Euro Profit in Euro
26.000,00 12.000,00

Description

TaraftarWorld.com has a large target audience of football enthusiasts with a Turkish background in Europe, such as in Germany, Austria, France, Belgium, Switzerland, and the Netherlands. Football is incredibly popular in this community, and the shop was able to achieve over 25,000 euros in revenue in the last twelve months. There are already many returning customers, including one who has placed more than ten orders. With the right marketing, this potential can be significantly increased. The combination of loyal customers, vast market potential, and a reliable design source fully justifies the set price.

Tech Stack:

Shopify (Shop Backend), Printify (Print-on-Demand Integration), Bionluk (Design & Development via Freelancer)

Key Competitors:

TaraftarWorld.com’s main competitors are official club shops in Turkey, including:

GS Store (Galatasaray): https://www.gsstore.org

Fenerium (Fenerbahçe): https://www.fenerium.com

Kartal Yuvası (Beşiktaş): https://www.kartalyuvasi.com.tr

TS Club (Trabzonspor): https://www.tsclub.com.tr

These providers are primarily active in Turkey. TaraftarWorld.com, on the other hand, specifically targets the European market, offering Turkish football fans in Europe easy access to fan merchandise and streetwear – without high shipping costs or long delivery times from Turkey.

Marketing Channels:

I primarily use Instagram, where I post regularly and occasionally run paid advertisements. Additionally, I tested Google Ads through an external marketing expert from Turkey – it did yield results, but in the long term, it was too expensive for me.
I only have limited marketing knowledge myself – yet the shop is already generating revenue. With the right online marketing expertise, the site has great potential to significantly grow.

Markets:

Germany, Austria, Switzerland, Netherlands, France, Belgium, Denmark

Target Group:

Football enthusiasts of Turkish background in Europe, primarily aged between 16 and 45, who are interested in streetwear and fan merchandise of Turkish football clubs.

Monetization:

By selling products through their own online shop – mainly print-on-demand fan merchandise and streetwear via Shopify & Printify.

Monthly Costs:

Monthly Costs:

Shopify: approx. 90 €

Printify: approx. 25-30 €

Marketing (Instagram Ads, variable): approx. 50–100 € (depending on activity)

Miscellaneous (e.g., Domain): approx. 5–10 €

Total: approx. 150-250 € per month, depending on marketing efforts.

Weekly Workload:

Approximately 5-10 hours per week for product maintenance, order processing, social media posts, and customer inquiries.

Reasons for Selling:

I am selling the shop because I currently lack the time and necessary marketing knowledge to expand it further. The shop is running well, has loyal customers, and lots of potential - especially with targeted advertising.

I have been working with a designer from Turkey (via Bionluk) for two years, who delivers high-quality designs and contributes his own ideas. I’d be happy to pass on the contact. (A truly very affordable designer).

Another advantage: I have a specific design tip that my designer can implement - with this, there is a high probability of recouping a large part of the purchase price in a short time.

Category:

E-Commerce

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Published on: 20.06.2025
Seller last active: this week

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