Brand for All-in-One Nutritional Supplements

I am selling my supplement brand, which is focused on high-quality products for the morning routine. Currently, the project continues without my input, and I invest less than an hour per week (unfortunately).

Key Figures at a Glance:

• Revenue (last 365 days): €223,180


• Profit (last 365 days): approx. €82,000


• Profit Margin (after all expenses): approx. 37%


• MRR (Subscriptions): approx. €5,000 with 70% Net Profit


• Returning Customer Rate:
  
  
  
  • Last 365 days: approx. 70%
  
  
  • Last 90 days: approx. 90%
  
  
  
  

These figures are purely generated from the existing customer base and word-of-mouth. I am currently not doing any active marketing, except for a brand search and shopping campaign on Google.

Operations & Infrastructure:

• Shipping & storage via 3PL


• Contacts with solid 3PLs with very good rates available


• 100% Custom Product, no White Label


• Custom Packaging available


• Contacts for affordable custom packaging available


• Producer & Filler relationships with optimized lead times


• Trademark registered


• GmbH structure available


• Support via Freelancer


• Inventory available (currently low goods value)

Revenue Development:

• 2023 (Launch year): approx. €1,050,000


• 2024: €575,000


• 2025 (up to now): €84,000 (at approx. 50% profit)


• Last 90 days: €32,000 revenue / approx. €25,000 profit

Revenue has remained stable since the beginning of 2025, with no decline, despite no marketing – existing customers are returning.

As you can see, revenue has significantly decreased since 2023 because I have let the project slip completely.

Why I am Selling:

I am focusing on a new project and planning to emigrate. Although the brand continues to be profitable:

• I no longer have time for it.


• It makes no sense, in my context, to conduct a business valuation for this project, appoint a German CEO, and deal with exit tax & Co. – the project has become too small for me.


• At the same time, the ongoing cash flow is too good to simply close the GmbH.

I am therefore looking for someone who will take over the project with focus, drive, and responsibility. The brand is established, the setup is in place – it just needs someone to accelerate it again. Clearly preferred over someone who just wants to take the cash flow.

What You Receive:

• Existing Raw Supplier & Filler/Producer contacts


• Fully automated 3PL shipping (should be switched before scaling up), contacts with 3PLs with very good rates available. I just lacked the time to switch/had other priorities.


• Custom Packaging & affordable sources


• Freelancer for Support


• Marketing & Legal setups for supplements


• Access to legally secure solutions for strong Health Claims, including collaboration with specialized lawyers

I have deep experience in performance marketing for supplements. Anyone who is active in this area knows how sensitive the issue of health claims is – I know exactly how to work legally secure and converting. I have setups that can also support more aggressive claims – tested and secured. This know-how and the relevant contacts are part of the package. I want the brand to get the scale it deserves.

Deal Structure:

I am open to asset deals as well as the complete sale of the GmbH – depending on what suits you better.

Seller financing is possible if you are a convincing operator with real skills. In that case, I would like to remain involved in the future upside because, through seller financing, I am also taking on part of the risk. This involvement does not necessarily have to occur in the form of shares – we will find a fair model.

What I am Looking For:

I am not looking for a big circus – but a clean handover to someone who recognizes and utilizes the potential.

Important: Please only serious inquiries. Write a few sentences about yourself in the first message:

1. Who are you?


2. What do you bring to the table?


3. Why do you fit this brand?

I will not respond to inquiries without an introduction. I am offering a good deal here with a very fair sales price. I do not want to waste time with unserious inquiries.