Period: 01.05.2024 - 01.09.2025
Sales niche: Fashion - further details upon request.
Sale price: 42.500€
Shopify revenue: 524.711,30€
Total product costs: 189.212,80€
VAT: 99.695,15€
Fees approx. 4%: 20.988,45€
Facebook ad spend total: 129.757,75€
(ran through 2 ad accounts; important info below)
Tiktok ad spend: 64.891,59€
Google ad spend: 552,00€
Profit: 61.714,01€
Profit margin: 11,76%
Average order value: 104.30€
Conversion rate: 2.05%
Return rate: 2.07%
The shop includes a premium theme valued at 350€. All orders are fulfilled by an agent. Current shipping time is approx. 6-12 business days.
The shop comes with prebuilt email flows as well as campaigns for abandoned carts (consisting of 3 emails).
Tiktok followers: 3544
Instagram followers: 939
All assets for the shop to which access still exists will be handed over. This includes:
1x Facebook Ad Account
1x Tiktok Ad Account
1x Instagram Account
1x Klaviyo Account
+ all other accounts to which access still currently exists.
IMPORTANT INFO: The Facebook ads ran across two different ad accounts. The ad account through which the majority of the ad spend was run is unfortunately suspended and no longer accessible. However, the pixel is also present in the second ad account and continues to function. Currently, only very few ads are active. New ad creatives are needed to get things going again. There are competitors still running many active ads, which shows the product continues to perform well.
If a transition period is desired, I can support the buyer for 2 months. During this time, profit would be split 50/50. If no transition period with support is needed, this split would of course not apply.
Contact - feel free to message me here on Mabya and then also via WhatsApp.