Startup grant platform (PoC), 56 SEO articles, 1M impressions/year, AVGS-ready

This is an established German-language online platform that guides ALG-1 recipients step by step through successfully applying for the state start-up grant (up to €25,000 tax-free funding). Three digital product packages, 56 SEO articles, a 198-page eBook (2nd edition) and a specialist book listed on Amazon.

Key figures
- Max. annual revenue: €6,000 (2024, purely organic, no ads/funnel = proof of concept)
- 56 indexed SEO articles
- Ahrefs DR: 12 | Moz DA: 18 | Moz PA: 31 | Semrush Authority Score: 20
- Organic traffic: > 3,500 visits/year and 1 million impressions/year
- Project inactive for approx. 1 year (operator business shift; on autopilot 2025: approx. €1,200 revenue)

What is included in the purchase?
- Domain mein-gruendungszuschuss.de
- Complete website with 56 SEO articles & blog
- eBook "Gründungszuschuss" (2nd edition, 198 pages) – all rights
- Interactive HTML5 roadmap with email reminder function
- Business plan template, financial plan template, CV template, fill-in guide
- Amazon listing (bound edition)
- Social media: LinkedIn company page, Instagram, X, YouTube channel

Monetization (3 product packages)
- Info package: eBook (198 pages) + interactive HTML5 roadmap with deadline reminders
- Starter package: All templates (business plan, financial plan, CV, fill-in help) – tailored to start-up grant requirements
- Full service: Professional business plan creation (15–20 pages) by an experienced copywriter, including plausibility checks

Additionally: Amazon book sales.

Why am I selling?
I have focused on SaaS development. The planned next step — AZAV certification to be able to offer business plan creation and coaching paid via state-funded AVGS vouchers (€3,000–4,000 per client feasible) — was never implemented. The project has been inactive for about a year, but all products and infrastructure are fully intact and ready to use immediately.

Growth potential
AZAV certification (game changer): With AZAV approval, the buyer can offer coaching, business plan creation and online courses — fully paid by the Employment Agency via AVGS vouchers. Per client: €3,000–4,000 feasible. At a €15,000 purchase price = ROI after only 4–5 clients.

Further levers:

- Expand the 56 existing SEO articles further
- Google Ads on high-intent keywords ("Gründungszuschuss beantragen")
- Build an email funnel with a lead magnet
- Online course / video format as an upsell
- Continue social media presence (LinkedIn, Instagram, YouTube, X) + paid ads
- Einstiegsgeld (Bürgergeld recipients) as a second revenue stream

Ideal buyer
Founder coach, business consultant or career coach — ideally already AZAV-certified. Alternatively: someone with digital marketing experience and an interest in start-ups / funding. Technical skills for basic operation are not strictly necessary.

Workload
Currently: autopilot (inactive). In active operation: approx. <1 h/week. Digital products are sold automatically. With active marketing and services (AVGS coaching, ads, funnel) workload increases accordingly.

Why this project is a good investment
✅ €6,000/year purely organic (3,500 visits/year, 1 million impressions/year) – with zero ad budget
✅ 56 SEO articles + keyword domain = reproduction value > €25,000
✅ AVGS lever: €3–4k/client achievable, state-funded → ROI after 4–5 clients
✅ Ready-made products (eBook, templates, Amazon book) – immediately sellable
✅ 4 social media channels included – further activity + paid ads = untapped potential
✅ Growing market: BA doubled its funding budget for 2025
✅ Purchase-ready audience: Those who can get up to €25,000 from the state are willing to invest in professional help