E-Commerce Germany
Asking price
30,000 €
€3,400
TTM Revenue in Euro
€2,700
TTM Profit in Euro
8.8x
Revenue-Multiple
11.1x
Profit-Multiple
4 buyers are interested.

Online shop for Apple Watch bands and accessories

The online shop is built on a proven e-commerce model specializing in Apple Watch bands and accessories, with a demonstrable product-market fit. Historically it has generated over €440,000 in revenue and more than 13,000 orders, maintaining a stable conversion rate above 2% and an average order value of around €30.

This is not a pilot project but a validated system that has proven sustainable demand, a defined target audience, and working products. In particular, strong growth was achieved in 2022 and 2023, with over €200,000 in revenue generated in a short period.

The shop is fully set up, technically integrated, and ready for immediate operation. An existing Google Ads structure and pre-tested campaigns allow a buyer to connect to current marketing activities and scale them further without delay.

There is also inventory of more than 2,100 units (purchase value approx. €5,000, retail value approx. €45,000), enabling immediate sales without the need to restock.

The entire shop runs on a professional setup with integrated payment and shipping processes, in-house fulfillment (3–4 business days delivery time), and an established infrastructure of tools for marketing, conversion optimization, and automation.

Extensive SEO work has been completed (investment approx. €10,000), including keyword analysis, audience research, and full on-page optimization of category pages, content, and product images. This provides a solid foundation for organic growth.

The business model is efficiently scalable and offers particular upside through reactivating existing marketing channels, refining ad campaigns, and expanding to additional sales channels such as marketplaces.

The asking price reflects the proven revenue history, existing inventory, marketing infrastructure (including Google Ads), technical infrastructure, and the SEO and shop setup groundwork already completed. Buyers have the opportunity to acquire a functioning, turnkey e-commerce operation and scale it further.

Tech Stack:

Shopify

Key Competitors:

Login

Marketing Channels:

Google Ads, Klaviyo, Instagram

Markets:

Germany

Target Group:

Style-conscious Apple Watch users (25–35 years old) seeking high-quality and versatile bands for everyday life and leisure.

Monetization:

Sale of products

Monthly Costs:

Currently approx. €200 monthly (Shopify & Apps ~€160, IT-Recht Kanzlei ~€30, Domain ~€11)

Weekly Workload:

Currently minimal time required, as the shop is not actively operated. With active scaling approx. 15-20 hours per week.

Reasons for Selling:

The shop was built up and run successfully over a long period. Since I am currently focusing on other projects, I don't have the time to fully exploit its potential. That's why I would like to pass it into good hands.

Launch date:

August 2021

Category:

E-Commerce

Interested in this listing?
Contact seller
shield
Buyer Protection
How does the sale work?
  • Published on 10.04.2026
  • Seller last active this week
Data room