Established Skincare Brand | High Net Profit | High-Growth E-commerce Asset

Established Skincare Brand | High Net Profit | High-Growth E-commerce Asset
This performance-led e-commerce business operates in the skincare and beauty niche, serving a highly responsive customer base seeking clinical-grade results. The brand focuses on distinctive, design-driven products inspired by professional beauty aesthetics, supported by a streamlined and cohesive product range that includes an Energizing Beauty Light device alongside high-margin serums, oils, treatments, and collagen powders.

With strong margins and proven product-market fit, the business has generated consistent revenue through a high-performing paid social customer acquisition strategy, delivering an outstanding 41.56% lifetime repeat purchase rate. It is further supported by a large and engaged audience, including 5,307 active email subscribers, private community presence, and more than 6,700 lifetime buyers, creating a solid platform for ongoing growth.
Operating on a streamlined, asset-light pre-stocked fulfillment model, the business benefits from strong operational efficiency and domestic shipping turnarounds. It is supported by established manufacturing partnerships in China and a local Dutch supplier, helping maintain reliable operations.
Customer acquisition is driven primarily through scaled paid social advertising, supported by automated retention flows. With no paid search or international marketing channels currently launched, the business offers clear opportunities for diversification and future expansion, making it a compelling acquisition opportunity in the beauty and skincare e-commerce sector.

At a Glance
Business Model: Pre-stocked Fulfillment (Hybrid Logistics)
Year Launched: November 2023
TTM Revenue: €507,000
TTM Net Profit: €171,000
Average Order Value (AOV): €95
Market Position: Premium direct-to-consumer skincare and beauty device brand targeting the Netherlands and Belgium markets, offering custom skincare systems with elite consumer trust ratings (4.6/5).