Profitable Musician Platform with a Subscription-Based Model
Business model
This platform connects event organizers with musicians in Germany, Austria, and Switzerland. Anyone looking for music for a wedding, birthday, or corporate event can submit a request free of charge, specifying the music style, location, date, and budget. The platform automatically reviews each request and forwards it to all suitable musicians in the region, either by email once a day or by SMS immediately after publication.
Registration is free for musicians. To view the organizers’ contact details, they need a subscription for 20 euros per month or 120 euros per year, with the SMS service available as an additional option. There are no commissions and no public profiles. Musicians and organizers arrange the performance directly.
Today, more than 4,500 musicians are registered, including 420 with a subscription. Another 4 to 5 new registrations are added every day. Organizer requests mainly come in through Google Ads and SEO landing pages.
Why the price is justified
The purchase price of 100,000 CHF corresponds to roughly 3.3 times the annual profit. That is reasonable for a business with these characteristics:
Proven profitability: approx. 66,000 CHF in revenue and approx. 30,440 CHF in profit in 2026, with a margin of 46%.
Stable growth: Revenue has increased from 39,082 CHF (2023) to around 66,000 CHF (2026), an increase of 69%.
Recurring revenue: Subscription revenue is more predictable and valued more highly than one-time sales.
Minimal effort: Operations require no more than 2 hours of email support per month. There are no employees, no inventory, and no commission handling.
Clear growth potential: Around 4,080 registered musicians do not yet have a subscription. Just a 3 percentage point increase in the subscription rate would generate around 19,000 CHF in additional revenue per year. There is also further upside through SEO and a higher Google Ads budget.
Joomla, PHP
Google Ads, SEO
Germany, Austria, Switzerland
For leads: everyone, For paying customers: musicians
Organizers submit an inquiry free of charge, the platform distributes it to all suitable musicians in the region, and musicians pay a subscription to see the contact details. There are no public profiles and no commissions – that keeps operations and support lean.
If you are seriously interested, we would be happy to send you the sales documentation.
30 minutes
We are a web agency and developed musikersuche.net ourselves, building it into a profitable, largely automated business. Our strength lies in developing digital products, not in the long-term operation and marketing of a single platform. That is why we want to focus fully on our agency projects again. The platform is technically mature, the processes are automated, and the figures have been proven over several years. Now is the right time for the next phase: with more marketing, SEO, and the activation of the existing user base, the business can be scaled significantly. For this, we are looking for a buyer who will implement these growth steps with energy. If desired, we will remain on board as a technical partner so that the handover runs smoothly and the new owner can focus entirely on growth.
Google Ads, SEO
Germany, Austria, Switzerland
For leads: everyone, For paying customers: musicians
Organizers submit an inquiry free of charge, the platform distributes it to all suitable musicians in the region, and musicians pay a subscription to see the contact details. There are no public profiles and no commissions – that keeps operations and support lean.
If you are seriously interested, we would be happy to send you the sales documentation.
30 minutes
We are a web agency and developed ourselves, building it into a profitable, largely automated business. Our strength lies in developing digital products, not in the long-term operation and marketing of a single platform. That is why we want to focus fully on our agency projects again. The platform is technically mature, the processes are automated, and the figures have been proven over several years. Now is the right time for the next phase: with more marketing, SEO, and the activation of the existing user base, the business can be scaled significantly. For this, we are looking for a buyer who will implement these growth steps with energy. If desired, we will remain on board as a technical partner so that the handover runs smoothly and the new owner can focus entirely on growth.
April 2019
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