Business Overview
Launched in 2021, this direct-to-consumer brand has grown into a profitable e-commerce business offering smart and stylish home gadgets. It’s built a loyal customer base and achieved strong commercial traction in the lifestyle niche. Operating on a fully automated model with reliable suppliers, the business maintains a lean cost structure and hands-off fulfillment.
Over the past five years, the brand has generated $2.23M+ in revenue with solid margins and consistent cash flow, proving both product-market fit and operational excellence.
🚀 At a Glance
Platform: Shopify
Business Model: Automated Dropshipping
Customers: 90,000+
Year Launched: 2021
TTM Revenue: $446,347
TTM Net Profit: $126,467
Lifetime Revenue: $2,239,227
Net Profit Margins: 30%+
AOV Growth YoY: +28%
Last 30 Days Order Growth: +73%
💡 What Makes This Business Stand Out
Zero Inventory, Fully Automated
Dropshipping model with trusted suppliers = low overhead, no inventory risk.
Proven Profitability
High-margin products, consistent net profits, and strong customer retention.
Engaged Customer Base
90K+ customers and a solid email list fueling repeat revenue.
Marketing Engine That Scales
High-ROAS Google Ads drive growth and Meta Ads
Operational Simplicity
Streamlined backend with minimal daily involvement required.
Growth-Ready Setup
Expand products, scale ad spend, or launch into new regions with ease.
Team Continuity Option
A dedicated Marketer Manager & E-Commerce Manager could stay on for a new owner if he/she wishes.
🚀 An Ideal Investment for Scalable Growth
This is a rare opportunity to acquire a profitable, brand-driven home gadgets business with strong fundamentals and clear growth potential. With a loyal customer base, automated operations, and a proven digital marketing engine, it’s the perfect investment for anyone looking to scale a modern e-commerce brand in the fast-growing smart living and lifestyle space.
Tech Stack:
Shopify, Google Ads, Meta Ads
Key Competitors:
The home & lifestyle space is competitive, but this brand stands out by offering practical, design-forward products that genuinely improve everyday living. With a catalog of smart, affordable gadgets and a 90,000+ customer base, the brand has built real trust and engagement, reflected in its high repeat purchase rates and glowing reviews.
Unlike mass marketplaces or low-quality dropship stores, it focuses on curated value: sleek, functional products, reliable fulfillment, and an enjoyable shopping experience. These differentiators give the brand an edge in a crowded market, build customer loyalty, and create real barriers to entry for less refined competitors.
Marketing Channels:
Google Ads, Meta Ads
Markets:
Netherlands, Belgium
Target Group:
Adults Above 35Y
Monetization:
Dropshipping Products to Customers.
Monthly Costs:
Ad Accounts.
Weekly Workload:
A dedicated Marketer Manager & E-Commerce Manager could stay on for a new owner if he/she wishes.
Reasons for Selling:
We are raising funds for our main business to invest in, in order to achieve further growth
Category
E-Commerce
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