Online Store with Digital Products

Online Store with Digital Products
Successful Online Project for Sale

With a heavy heart, we would like to part with our first project.
Due to other ongoing projects, we increasingly lack the time to continue it at its usual capacity.

This is an online business established for over three years with a digital product: pre-configured online stores.
The project specializes in beginners who want to build a second income stream with their own online shop.

Customers can find a wide selection of fully created shops on the website, already linked to suppliers (only suppliers from the EU) and ready for transfer. Thanks to comprehensive guides, buyers can customize their shop after the transfer, stock it with additional products, and alter the design as they wish.

Revenue and Profit

* Total revenue over 3 years: €267,000 from project sales
* Additional commissions: €25,200 from existing customers (partner program), which continue as a passive income source
* Profit: €204,000 over 3 years. Profit margin: approximately 70% (deducting program and marketing expenses, since the product is completely created in-house)

Annual revenues:

* 2022 (starting August): €20,851
* 2023: €98,125
* 2024: €124,946 (best month: €22,000 in revenue / approximately €18,000 profit)
* 2025 (so far): €23,444

Most months averaged between €10,000–15,000 in revenue.
Since early 2025, marketing costs have been deliberately reduced, as we could not fully process the orders. This is reflected in the currently lower revenue.

Marketing & Advertising

The project was primarily advertised through self-created – admittedly simple – paid search campaigns in the DACH region.

SEO
In 2023, we additionally hired an SEO agency for about €7,500.
Through these optimizations, we were able to reduce paid advertising expenses by about 70%.
We have many relevant keywords in the top 10 Google placements, including many at number 1.

Team & Processes

The project was operated by two people, supported by part-time workers responsible for the project transfers. Payment was made at a flat rate per transfer at €25.

Sales Package

* SEO-optimized online store on an ecommerce platform
* Domain & email addresses
* Existing customers (approximately €700 monthly commissions)
* Know-how on project development
* Paid search keyword strategy

Growth Potential

The potential is vast, as there is no significant competition in this segment in the German-speaking region. So far, advertising has been exclusively through paid search in the DACH market – here there are numerous expansion possibilities:

* Internationalization by adding more languages
* Expansion of social media marketing
* Development of additional store concepts and digital products
* More professional paid search with conversion tracking
* After-sales program such as support, marketing assistance, etc. (Many customers have asked about this, but it was not implemented due to lack of time)

Why the Project is Attractive

* 3 years of history → not a "fresh" start-up risk
* High margin (70%) and no inventory
* Passive income (partner commissions) → stable monthly cash flow
* Clear target audience (beginners in e-commerce) → demand continuously growing
* Established name + domain → recognition value, trust
* Low competition in the DACH region → niche advantage
* 100% digital product & location-independent operation → manageable from anywhere in the world, no inventory or shipping processes

Transfer & Support

[Information on transfer arrangements available to serious buyers.]

Tech Stack
The text referring to the ecommerce platform does not require translation.
Marketing Channels
Paid search and SEO
Markets
Germany, Austria, Switzerland
Target Group
Men and women between 18 and 60 years old.
Monetization
Sale of digital products and commissions
Monthly Costs
Individual marketing (Top ROAS were at 10)
Programs between 500 and 800 Euros monthly.
Weekly Workload
Individually, approximately 2 hours effort per project.
Reasons for Selling
Focus and prioritization on new projects.